More changes at Man United as Dave Brailsford scales back role with the troubled club

By Canadian Press on June 4, 2025.

MANCHESTER, England (AP) — Manchester United’s soccer operations are undergoing yet more change with one of its key figures Dave Brailsford scaling back his role with the troubled club, a person familiar with the situation told The Associated Press.

The person spoke on the condition of anonymity because the information has not been made public.

Brailsford, who was credited for his role in British cycling’s spectacular Olympic success in recent years, was a key component of billionaire Jim Ratcliffe’s United overhaul following his minority investment in the club last year.

But things haven’t gone to plan, with the 20-time English champion suffering its lowest finish in the Premier League era last season — 15th — and recording its lowest points total and highest number of losses.

Brailsford, who is also sporting director for Ratcliffe’s petrochemicals firm INEOS, will remain in that role and also as a United director. However his day-to-day involvement will be reduced, the person said.

It is the latest in a slew of changes at United over the past year since Ratcliffe paid $1.3 billion for an initial 25% stake in United, assumed control of its soccer operations from majority owners the Glazer family and vowed to bring the good times back.

In that time there have been high-profile hirings and firings, as well new lows on the field and job cuts.

Former manager Erik ten Hag went in October — just three months after being handed a one-year contract extension.

Director of football Dan Ashworth left the club less than six months into the job and following lengthy negotiations to pry him away from Newcastle.

Omar Berrada was lured from Manchester City to become CEO and Jason Wilcox, formerly director of City’s academy, became technical director.

They remain in position as two key members of the leadership team above coach Ruben Amorim.

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James Robson is at https://twitter.com/jamesalanrobson

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AP soccer: https://apnews.com/hub/soccer

James Robson, The Associated Press